Why B2B Sales Keeps Missing Revenue
Most sales hires fail, not because talent is lacking, but because hiring relies on shortcuts. Resumes, keywords, and surface-level screening ignore what drives performance. That’s why reps get miscast, overlooked, or burned out, and why revenue stalls when it should scale.
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The Hidden Costs of Mis-Hiring in B2B Sales
Bad sales hires cost more than just salary. From lost pipeline to delayed revenue, mis-hiring drains time, money, and momentum while reps face recruiter silence and constant churn.
75%
75% of sales hires miss quota or churn in Year 1 Resulting in over $1M in revenue loss, wasted comp, and team disruption
Source: CSO Insights
$1.3M
Each sales mis-hire costs companies $1.3M+ When accounting for salary, pipeline loss, ramp delay, and turnover impact
Source: Sales Benchmark Index
67%
67% of sales reps have been ghosted by recruiters Leading to pipeline disruption, offer rejection, and brand damage
Source: LinkedIn Talent Trends
20%+
Companies lose over $25B annually from failed GTM execution Often due to hiring mistakes and role misalignment
Sources: McKinsey, Forrester
VCs
Lose billions annually due to failed GTM teams
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Proof That Catalyst Works
From onboarding to quota-crushing, Catalyst delivers measurable results smarter hiring, faster ramps, and better long-term performance.
90%
Role Match Accuracy
AI-backed matching to GTM motion, deal type, and execution style
$280K
Average Comp Alignment
Benchmarked by stage, ACV, sales cycle, and product complexity
2x ROI
Post-Hire Performance Lift
We don’t stop at the hire. Catalyst maps reps to onboarding structure, manager fit, and motion-specific performance benchmarks
87%
Ramp Confidence Score
Predictive scoring to reduce risk of slow ramps or early exits
Who We Serve
We help sales leaders, talent, and investors get hiring right by aligning people to performance, not just resumes. Whether you're building, scaling, or investing, Catalyst ensures the right fit from the start.
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Leaders
Hire reps aligned to your stage, sales model, and execution needs not just the job description. Reduce mis-hires and ramp failures.
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Talent
Get matched to roles where your strengths drive results. No keywords or guesswork, just representation and strategy.
Investors
Protect capital by preventing mis-hires and sales team failures before they happen.
A New System for Sales Hiring
Catalyst is a proprietary hiring platform built for sales performance. We use real rep data, GTM alignment, and role-specific scoring to match the right talent to the right roles so teams grow faster, ramp quicker, and miss fewer targets.
Built for Sales Performance
Designed specifically to match sales roles not generic hiring so teams scale effectively and quickly.
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Data-Driven Rep Matching
Uses real sales performance data to match candidates with roles they’ll thrive in long-term.
Role-Specific Scoring System
Scores candidates based on the unique demands of your sales rolesnot one-size-fits-all resumes.
GTM Strategy Alignment
Aligns hiring with your go-to-market strategy to ensure reps fit your growth direction.
WHY CATALYST
Hiring is Broken, and it's Costing Billions
Founders can’t scale revenue without the right people. Investors lose money when GTM fails. And reps are stuck in a churn cycle.
The result? Billions in lost revenue, missed targets, and a cycle of burnout, churn, and hiring resets that stall growth when it matters most.
We built Catalyst after seeing too many great reps fail in the wrong roles, and too many teams stall because hiring was built on guesswork.
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